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5 minute read

Networking: Is it Still Relevant in the Digital Age?

Unlock the power of networking in the digital era. Find out how you can make meaningful connections online and offline to boost your career.

Is face-to-face networking still relevant in today’s digital age? With the rise of online platforms like LinkedIn, Xing, and Slack, connecting with professionals, finding jobs, building your brand, and upskilling have become more convenient than ever. 

It’s tempting to think that you can achieve it all with just a few clicks of the mouse and taps of the keyboard. But let us tell you, in-person networking is still the bee’s knees! It’s not just a relic of the past, but an essential tool for career growth, even in this digital era. Workipedia by MyCareersFuture is here to spill the beans on why!

Five reasons why in-person networking is still relevant today

1. Build genuine connections

We bet you didn’t know this. Research has shown that a face-to-face request is 34 times more successful than an email.  So, while it’s convenient to chat with people online, if you want to make a real connection, build trust, and leave a lasting impression, meeting someone in person is still the way to go. 

Remember, sincerity goes a long way, even in this day and age.

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2. Access to hidden opportunities

Psst! Some of the best job opportunities are like hidden treasures – they’re often tucked away within professional networks or shared among like-minded individuals. It’s like a secret job market.

So, if you want in on the action, you need to do more than just scroll through online job sites. By actively participating in networking events, you increase your chances of stumbling upon a hidden job opening, a freelance project, or even a mentorship opportunity.

Talk about striking gold!

3. Learn from industry experts

Sure, you can watch YouTube videos to learn from industry experts, but wouldn’t you rather meet them in the flesh? 

Read More: Looking to Grow Your Career? Check Out These 7 Tips for Effective Career Planning

Networking events, industry conferences, and professional organisations give you the chance to learn from the best and rub shoulders with the crème de la crème. You can ask questions, exchange ideas, and make connections that could be invaluable on your career journey. 

Who needs YouTube when you can have a face-to-face chat with Elon Musk?

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4. Building a support system

Networking isn’t just about finding job opportunities or gaining knowledge. It’s also about finding your tribe – a group of like-minded individuals who understand your professional journey. 

These are the people who will be there to offer advice, recommendations, and referrals when you need them most. Your network also becomes your support system, always ready to lend a helping hand. Just remember to return the favour and support your professional peers as well!

5. Enhance your professional image

Your professional image is like the cherry on top of your career sundae. By actively participating in industry events and engaging in meaningful conversations, you’ll be building your reputation and making a name for yourself. When opportunities come knocking, people will remember you and your awesomeness. 

So don’t be shy, put yourself out there, and show the world what you’ve got!

Read More: Tips on Being Confident at Networking Events

Networking: The omnichannel way

When it comes to networking, why settle for one channel when you can have it all? The omnichannel approach combines digital and face-to-face interactions to give you the best of both worlds. 

By embracing technology while prioritising human connections, you can expand your reach, increase collaboration opportunities, and stay up-to-date with the latest industry trends. It’s like having the best of both worlds and who doesn’t want that? 

So, get out there, connect, and let the magic happen!

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