There’s no debate: Networking is important for your career growth. Whether it’s about expanding your professional network, gaining industry insights, or uncovering hidden job opportunities, the sky’s the limit to the benefits of networking.
But what if one is an introvert? The idea of attending networking events would certainly be nerve-wracking. Does this mean that if you’re a shy one, you will always be at a disadvantage?
Not really.
Technology has transformed the landscape of professional relationship building. Digital networking is here, and even the most introverted professionals can now be seen and heard.
How does digital networking benefit introverts?
The advent of digital networking platforms such as LinkedIn, professional forums, virtual conferences, and industry-specific online communities has provided introverts with a valuable alternative to traditional networking settings.
Here are three key benefits of how these platforms can help the introverted professional:
1. Highly accessible and convenient
One great thing about online platforms is that you can access them anywhere. If you’re an introvert, having a platform that enables you to engage from behind a screen provides a sense of empowerment and confidence that you may be lacking in face-to-face interactions.
Workipedia by MyCareersFuture says:
Unlike face-to-face networking, you don’t have to worry about what to wear when meeting people through a digital platform!
2. Supports different ways of communication
Have lots of ideas to share but are too shy to speak to people face-to-face? No worries! Digital networking leverages your other strengths like your writing skills or content creation creativity to articulate your ideas, share insights, and engage in meaningful dialogues with professionals across the globe.
Workipedia by MyCareersFuture says:
On the digital platform, you don’t need the loudest voice to be noticed. Just don’t be vanilla!
3. Ease of finding the right professional network
In a physical networking event, it can be challenging to identify and connect with other professionals who share your interests, expertise, and professional goals- you need to talk to as many people as possible.
But with digital networking, finding the right connection is possible with just a few mouse clicks and taps on the keyboard. This encourages the development of authentic and meaningful connections that would otherwise take time to nurture.
One way to find connections on LinkedIn is to use keywords, names, companies, or variations thereof in the search bar. If you’re not aware of the person’s name but know the company they work for, you can search for their job title and the company name.
For instance, “Marketing Manager Prominence Global” or “Copywriter LinkedIn News.” After that, you can filter the results by people to see the profiles of those who match your search.
Another way to connect with people in your industry is by typing your industry in the search bar and then filtering the results by people. You can add a location, job title, or company name to get more specific results.
Workipedia by MyCareersFuture says:
No more wasting time on small talk and name cards.
How can introverts digital network successfully?
Digital networking platforms, with all their advanced features, will not be effective if the user does not know how to harness their potential. So here are five tips to help you along!
1. Optimise your online presence
Your professional profile represents you, so ensure that is complete and up-to-date. Using a professional headshot, crafting a compelling summary, and highlighting your skills and achievements go a long way to making a strong impression on potential connections.
2. Engage in industry-specific groups and forums
There’s no point in engaging with groups or forums of industries that you’ve no interest in. Digital networking is not about having the widest network but building a network that can potentially benefit you professionally.
3. Initiate thoughtful conversations
Even in the digital world, etiquette is important. When reaching out to new connections or engaging in discussions, take the time to craft personalised and thoughtful messages. Express genuine interest in the other person’s work and contributions, and seek to establish meaningful connections based on shared professional interests.
4. Showcase your expertise
Now is not the time to act all coy and humble. If you’re not contributing anything, there’s no reason for anyone to engage with you. You can start by sharing articles and thought-leadership pieces and give your take on them.
By contributing valuable content, you can attract like-minded professionals and position yourself as a knowledgeable and respected member of your industry’s digital community.
5. Cultivate long-term relationships
Simply gaining access to relevant connections won’t be beneficial if you’re unable to maintain them. Don’t just be on the receiving end; also offer support and insights and seek opportunities for collaboration or mentorship within your digital network.
